Using images in content
This guidance explains how to make images accessible in content on council websites. This is so everyone, including people with disabilities, can access the information they contain.
Use this guidance if you:
- source or produce images for online content
- create or edit online content that includes images
- manage or approve images before they appear online
This includes images on webpages and online documents such as Word or PDF files.
Getting started
Images are most useful when they help people understand information and add clear value. Before adding images:
- check if an image is really needed using Before you use images in content
- review the detailed guidance pages for the type of image you are using
- use Checklist for using images before and after publishing content
For guidance on adding images in different formats, such as web pages or Word documents, go to How to create accessible content
Need help?
If you have questions about this guidance, contact the Communications and Marketing team.
Everyone who creates or manages content must make it accessible. Learn more about what accessible content is and why it matters.
Last reviewed: 07 January 2026
