Our Design Competition

About the competition

Our design competition: creative Covid-19 messaging by and for young adults in Nottinghamshire is now open. We’re asking people aged 16-25 in Nottinghamshire to design a piece of promotional material - such as a short video or a piece of graphic design – to help raise awareness of the Covid-19 vaccination for young people, and to encourage them to consider getting vaccinated when this is offered.

Entries to our competition will be judged in two categories – 16-18 year olds and 19-25 year olds.

The prizes on offer to winners include £50 shopping vouchers for sports and leisure retailers, gym passes kindly donated by our district council partners and their leisure service providers (for gyms local to the winner), and cinema tickets.

To enter, submit your artwork through this webform. We have extended our submission date to Tuesday 31 May 2022. 

Entry form

More competition details are shown below, along with how to submit an entry, how the winning materials will be used, and some ideas about what could be covered.

If you have any questions about the competition, please email competitions@nottscc.gov.uk, with the words ‘Social media competition for young adults’ in the email title.

The Task

Design a piece of promotional activity to raise awareness among young people about Covid-19 vaccination for people aged 16-25.

Your promotional activity could be:

  • A banner or graphic for use on the web
  • A poster for display online, or in schools, colleges, or other places where young people meet
  • A short video that could be used on social media e.g. TikTok or Instagram.

Your promotional activity should meet one or more of these objectives:

  • Raise awareness of the Covid-19 vaccine (which could include when and where young people could get it).
  • Promote facts about immunisation and vaccines to dispel some of the myths linked to the Covid-19 vaccine.
  • Highlight reasons why young people should consider getting the Covid-19 vaccine when invited.

And it should be designed to appeal to these audiences:

Primary audience

  • Young people aged 16-25
  • sixth form college students
  • FE college students
  • HE students
  • young workers

Secondary audience

  • staff working in education and youth settings
  • volunteers working with young people
  • employers with younger cohorts (e.g. call centres, warehousing, retail)
  • apprenticeship providers.

Entrants must be

  • aged 16-25
  • resident or attending an educational setting in Nottinghamshire

Your submission should be:

  • Original
  • Your own work
  • Suitable for sharing in public places / on publicly accessible websites.  
  • Submitted in accordance with these specifications:

Graphic designs: high resolution graphics at minimum 300 dpi. These must be submitted as JPEG or PNG graphics files.

Posters: final printed size will be either A4 or A3. If you are drawing or painting, please submit your final design as a high-resolution scan max A4 size scan, minimum 300 dpi, as a JPEG or PNG graphics file. Please retain the original; if you are a winner, we may ask you to supply the original for scanning at higher resolutions for printing.

Videos: must be under 30 seconds in length. Videos should utilise standard compression - MPEG format – so they are capable of being played over the internet. Soundtracks must comply with copyright requirements: you must have appropriate permission to use recordings from elsewhere and must provide evidence of this along with your submission. If you want to submit a video entry, you must upload it to a video hosting site such as YouTube with the privacy options set to private, and send a link to the privately accessible video as part of your entry.

If your video, graphic or poster includes images of yourself or any other people – you must provide evidence of consent to feature in the material. You will need to complete a media consent form for each of the people who feature in the material – including yourself. Those under 18 would need the consent form to be signed by a parent/ guardian. Please include completed forms with your submission. We can give you an example of a media consent form to use – please ask us for this by emailing competitions@nottscc.gov.uk

If your promotional activity is in a language other than English – please provide an English translation alongside it, or add English subtitles.

Further information

Your entry will be assessed by Public Health professionals to check the accuracy of its messaging and then judged by a panel of Nottinghamshire young people who will choose the winning entries.

Nottinghamshire County Council will be able to distribute the winning entries on its own platforms (Facebook, Twitter, YouTube, Instagram and website) and give consent to further sharing. By submitting your entry, you will be agreeing to this condition. Your name as the designer will be credited, unless you tell us you don’t want this.

The winning materials will be used in communications by and for young people – so will be shared through schools, youth service, colleges and other  places where young people meet.

Entries should be submitted through this webform by the closing date of Tuesday 31 May 2022.

The web form will ask you for the following information:

  • Your name, address, email address, age, and if not a resident of Nottinghamshire, details of the Nottinghamshire educational establishment where you are studying.
  • If you’re under 18, the name, address and email address of the parent or guardian who gives consent for you to participate
  • Completed, signed media consent forms for any people who feature in your competition entry (including yourself).
  • Evidence that you have obtained approval from copyright holders for any soundtrack in your competition entry.
  • An English translation, if your entry is in a language other than English
  • Confirmation that you accept the terms and conditions.

All entries must be submitted by the deadline and through the webform. Late entries will not be considered. The judges’ decision is final and no correspondence will be entered into. Winners will be announced on the County Council’s website, and individual winners will be notified directly. 

For terms and conditions please see our Social Media Competition Terms and Conditions [PDF]

Here are some ideas to help you when designing your promotional activity:

  • Why is the vaccine so important? - Vaccination means that we can reduce the spread of the virus quickly and protect ourselves and those we love. The vaccination will help to avoid disruption to our education, hobbies and social life, and make travel safer. Having the vaccine will reduce the risk of serious illness if we catch Covid-19. And it will also help others: it will help protect those who are at serious risk from illness or death from Covid-19, keeping our loved ones and wider communities safe.  We need more people to get vaccinated so that way the spread of the disease is slowed down. It is important that everyone who can take the vaccine gets it as soon as possible.
  • How do vaccines work? Vaccines make our body think we have had the illness without us actually being sick or experiencing the dangerous symptoms. Vaccines help our body to create the correct immune responses to fight off viruses such as Covid-19.
  • How do you get your vaccine? - Book your appointment. A member of the vaccination team will talk to you before you get your jab, to make sure there isn’t a medical reason for you not to have it. After your vaccination, go home and follow the advice around Covid-19.
  • How did we make/develop the Covid-19 vaccine? There is brilliant science behind creating vaccines. The speed within which the Covid-19 vaccine was created is a huge success story. Evidence of what is possible when scientists across the world work together.   No short cuts were taken in creating the Covid-19 vaccine. The vaccine came about so quickly through people working together, in a world-wide collaboration of scientists, funders, researchers and health leaders.  Vaccines are tested on many thousands of people in different parts of the world. They have been tested on people of different ages and ethnicities. They have been tested for both safety and to make sure that they work in preventing serious illness from Covid-19 (effectiveness & efficacy).
  • Is the vaccine safe? All Covid-19 vaccines have been very well tested before being licenced to use with people, including children and young people. The vaccine has gone through all the necessary safety procedures to be approved by the UK’s independent medicines regulator, the Medicines and Healthcare products Regulatory Agency (MHRA). Once a vaccine is in use, it must be continuously monitored to make sure it continues to be safe.  Millions of people have already been vaccinated and most side effects are mostly minor, with serious side effects being extremely rare. Catching Covid-19 carries much more risk of long-term implications than getting the vaccine.

Our resource page contains further information about Covid-19 vaccination that you may find helpful.

You could also consider issues such as

  • where information comes from and how to check its validity
  • critical engagement with news
  • challenges in putting science into mainstream news
  • how emotion is used in marketing and may affect decision making.

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