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£1 to be donated to charity for every Notts Recycles pledge this January

11 January 2022

Building on the success of last year's campaign, Veolia (Nottinghamshire County Council’s recycling and waste contractor) is relaunching the Notts Recycles Pledge again this January to raise funds for Nottinghamshire County Council Chairman's chosen charity, When you Wish Upon a Star. In return for each pledge made during January, Veolia is donating £1 to the charity.

There are many reasons why reducing waste, reusing wherever possible and recycling correctly is the best New Year’s resolution to make, but this year it could also help to raise money for When you Wish Upon a Star, a charity that is dedicated to brightening the lives of children living with life threatening illnesses.

Nottinghamshire residents are encouraged to make a Notts Recycles pledge online at In return for each pledge made during January Veolia is donating £1 to the charity and all pledgers will be in with the chance of winning an eco hamper to help start their reduced waste journey this year.

Potential pledges could be:

  • to check the recycling information online and put the right things in the right bin
  • to take a reusable cup for your takeaway coffee
  • to learn how to compost at home
  • to get a separate recycling bin in the bathroom for all those plastic bottles and cardboard tubes
  • to tell 5 people that aerosol cans can go into the recycling bin at home

Once they have decided on their pledge, Veolia and Nottinghamshire County Council are asking all participants to share their pledge online using the hashtag #NottsRecycles to encourage more people to take part.

Councillor Mike Quigley MBE, Chairman of Nottinghamshire County Council:

“We can all play a part in saving our environment by reducing our waste, reusing where possible and recycling. Join with me this January in making a Notts Recycles pledge, and in return Veolia will donate £1 for every pledge to my chosen charity for the year, When You Wish Upon a Star.”

Alexa Wigfield, Regional Fundraiser for When You Wish Upon a Star said:

'We are delighted to be part of Veolia's Notts Recycles campaign this year. Every penny we receive from pledges will go towards brightening the lives of children living with life threatening illnesses. We are truly grateful to both Councillor Quigley and Veolia for their support of When You Wish Upon a Star.'

Lea Hawkes, General Manager Veolia Nottinghamshire said:

“We want Nottinghamshire residents to make a Notts Recycles pledge for a greener 2022, protecting the environment by choosing to reduce reuse and recycle more next year. We can all do something more no matter how small, together we can pledge to make small changes that will make a huge difference.

To find out more about Veolia call 0203 567 4370 or visit


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